Wouldn’t It Be Nice x TikTok

Brief: Using Sky Mobiles existing ‘Wouldn’t It Be Nice’ brand platform, create a TikTok campaign that shows life is better when you’re on the Sky Mobile network.

Insight: The benefits of being on the Sky Mobile network make life so much better.

Idea: We created a series of TikToks where humdrum situations became extraordinary through an executional Sky Mobile lens. We handpicked five famous TikTokers with different audiences, from the TikTok database and worked closely with the platform to create the campaign.